Tata Harrier launched: Your next car is here

Tata Harrier launched: Your next car is here

The day has finally come and it is all official. You may already know a lot about the Tata’s first launch of the year – the Tata Harrier! But here’s why it is your next car!

First a little about the Harrier if you don’t know who she is. If you do, still read to know why it is your next car!

The madly awaited Tata Harrier started its journey as the H5X concept showcased at the Auto Expo 2018 – the first and the last time I saw it in person. It is the first vehicle to sport the Impact Design 2.0 language of Tata Motors – all the stunning exterior design and lovely interiors – all of those.

Tata H5X Concept at the Auto Expo 2018

Tell me more!

So the important stuff. Why is the Harrier a milestone in Tata Motors new journey that started with the Tiago?

The Tiago changed the path for Tata and put it on its way to success. The Tata Harrier is the next big step in the same direction. Six reasons why the Harrier is a distinctive and important product – and possibly your next car too!

The Reasons:

One, this is the first product that utilizes the knowledge, resources and the expertise from Tata’s Jaguar Land Rover stable. The Harrier is based on the OMEGA (Optimal Modular Efficient Global Advanced) Architecture that has derived from Land Rover’s DB Platform that underpins the Land Rover Discovery. Tata in collaboration with the Jaguar Land Rover team has developed the OMEGA Architecture platform to meet the needs of Indian conditions and tested already for over 2.2 million kilometers over every possible type of terrain

Two, the safety features of the Harrier – which should be really one of the first things talked about any car – are really the best in class. It comes with 6 Airbags (Driver, Co-Driver, Side Seat and Curtain Airbags), an advanced Electronic Stability Program (ESP) with 14 added functionalities to provide stability in difficult driving conditions.

Three,the engine is a new Fiat sourced Multijet 2.0, here rebadged by Tata as the Kryotec 2.0 Diesel engine that produces 140 PS of power and 350 Nm of torque. It comes with an Advanced Electronically Controlled Variable Geometry Turbocharger (eVGT) that gives an excellent low-end torque and linear power delivery with low carbon footprint.

You get this engine with a 6-speed manual gearbox – only one configuration at the moment. The engine has been optimized for a good balance between power and fuel economy. You get three drive modes – Eco, City & Speed, and those mated to ESP Terrain Response Modes (Normal, Rough & Wet) is a sure way to get effortless handling over every kind of terrain with a steering which has been also tuned for excellent driving feedback. The suspensions also have been specially tuned. The front suspensions and hydra bush have been carried over from the Land Rover DB Platform, the rear twist blade suspension has been specially designed by Lotus Engineering UK.

And I almost forgot about kitna deti hai aka fuel efficiency, the number claimed by the company is 16.7 kmpl – better than the XUV500 (15.7 kmpl) and less than the Jeep Compass (17.1 kmpl) & Hyundai Creta (19.6 kmpl).

Four, the entertainment inside is a blast. There is a floating island style touchscreen infotainment system that has an 8.8-inch display with a 320W RMS JBL Audio System with not 2, 4, 6, 8 but 9 speakers! Those 9-speakers are in the following configuration: 4-speakers, 4-tweeters and 1 sub-woofer! A sub-woofer! The infotainment system supports both Android Auto and Apple Car Play. Tata has their own ‘ConnectNext’ App Suite that works seamlessly to provide navigation, music streaming, a smart remote, a smart manual for the car and more. It also supports Video playback and Image display, Voice Recognition & SMS Readout, Voice Alerts and many more smaller things!

And I almost forgot about the 7-inch colored TFT display Instrument Cluster! You can also easily mirror media, phone and navigation between the infotainment and the instrument cluster screens!

Five, the looks and the interiors! The first time I saw it in the form of the H5X Concept at the Auto Expo, it was a mesmerizing and futuristic design. The cherry on the cake was the part where Tata announced to keep the production model looking almost exactly like it was in the concept form! And here we have the Harrier finally! It has the contemporary SUV design proportions along with a floating roof, bold chrome finisher, flared wheel arches, dual function LED DRLs accentuating it’s overall bold presence. The interiors are clean, clutter-free, very practical. High-quality materials and color combinations give a premium and luxurious feel once you sit inside

I have a video showing the interiors of the Harrier but I am facing some issue with embedding it in the post itself. Till then here’s a link to the same: https://youtu.be/ipKBB_8vDck Do check it out!

Six, the last nail in the coffin (of its competition), the pricing. The Harrier is available in four variants – XE, XM, XT and XZ. There are five color options to choose from – Calisto Copper, the only color you must have seen the Harrier in till now, Thermisto Gold, Ariel Silver, Telesto Grey & Orcus White. (Yes there is no black or even a blue or a red option on the Harrier – maybe in the future Tata?). Coming back to the pricing, it seals the whole package in such a way that it even leaves the Cheetahs **cough cough** behind! 😀

Starting at Rs 12.69 lakhs ex-showroom Mumbai! That’s it! The competition if you may ask are the Hyundai Creta, Mahindra XUV500, and the upcoming Kia SUV. Here are the prices for each of the variants from the launch:

Prices for the Tata Harrier start at ₹12.69 lakhs ex-showroom Mumbai
All prices Ex-showroom Mumbai

Okay, so…

There are also a few perks. You also get a scale model of the Harrier if you book it, but confirm this with your local dealer. Once the car starts delivery, the scale model could be available for purchasing separately too as per my sources

I am yet to see the Harrier personally, though it does seem like a very interesting car! I am concerned about how it will affect the Tata Hexa. Tt is closely priced & also has a 4×4 option. But if I do compare it with the competition, you heard me already on that.

For a detailed brochure and to book your Harrier check out their official website: https://harrier.tatamotors.com

Do let me know what do you think about the Harrier in the comments below. Or even if you have any questions, feel free to get in touch with me on Instagram or Facebook! I’ll reply, promise!

Hey Tata, a side note if you are reading this – I still haven’t met the Tata Harrier in person. I would love to have a chance to get to know her. Can you please arrange me a date with your beautiful daughter? 😜

Yours truly, The Best CAR Blog Ever
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1 Comment

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